{"id":877,"date":"2026-04-19T16:49:05","date_gmt":"2026-04-19T14:49:05","guid":{"rendered":"https:\/\/www.hai2-consulting.de\/references\/"},"modified":"2026-05-21T13:10:26","modified_gmt":"2026-05-21T11:10:26","slug":"references","status":"publish","type":"page","link":"https:\/\/www.hai2-consulting.de\/en\/references\/","title":{"rendered":"References"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_0 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_0 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h1>References<\/h1>\n<div class=\"text-center mb-14\">\n<p class=\"text-muted-foreground max-w-2xl mx-auto text-lg\">Voices of clients and partners \u2013 learn how HAI\u00b2 Consulting has supported businesses in their AI transformation.<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_1 et_pb_row et-vb-row--no-module et_flex_row\">\n<div class=\"et_pb_column_1 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n\n<div class=\"et_pb_row_2 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_2 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\">\n<div class=\"et_pb_testimonial_0 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\" data-et-mv-hidden-phone=\"true\"><p>\"In our joint projects, Siegfried Leiner has demonstrated that a profound understanding of AI alone is not enough. The decisive factor is the ability to consistently consider the implications for insight processes in market research \u2013 from the generation to the interpretation of insights. This is exactly where his strength lies: he combines technological depth with a clear, critical view of the limits and possibilities of AI in practical use.\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Stephan Telschow<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">Managing Director<\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">G.I.M Gesellschaft f\u00fcr Innovative Marktforschung mbH<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_3 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_3 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n\n<div class=\"et_pb_testimonial_1 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\"><p>\"Siegfried Leiner is characterized by his ability to integrate technology, business administration, and ethics. The value-oriented approach of Human-Centered AI Consulting applies, among other things, the 'Methodological Chessboard' developed at the Global Ethic Institute to complex corporate decisions regarding the use of Artificial Intelligence. As a Global Ethic Ambassador at the Global Ethic Institute, Siegfried Leiner helped initiate the joint project 'Professional Ethics for AI Developers'.\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Prof. Dr. Dr. h.c. Ulrich Hemel<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">Director Emeritus <\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">Global Ethic Institute at the University of T\u00fcbingen<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_4 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_4 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n\n<div class=\"et_pb_row_5 et_pb_row et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_5 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\">\n<div class=\"et_pb_testimonial_2 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\"><p>\"To really benefit from software technology companies need to bridge the gap between automation and genuine human interaction. Siegfried earned the trust and respect from many customers by helping them through major transformational projects centered around CRM, ERP, Mobile and AI solutions. His expertise in enterprise software and clarity of vision for a human-centered approach to AI will clearly help customers to do the right things right\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Bob Stutz<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">President, CEO, Board Member, Startup Advisor, CRM\/CX Strategist<\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">Salesforce, Microsoft, Siebel, SAP<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_6 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_6 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_testimonial_3 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\"><p>\"Siegfried Leiner was an important source of inspiration and a key dialogue partner for ORBIS during the development of our AI vision and strategy. He combines technological, business, and methodological competence with analytical and entrepreneurial thinking in a rare way. Above all, however, he always prioritizes sustainable benefits for companies and people over the technology itself.\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Michael Jung<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">Former Executive Board Member<\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">ORBIS SE<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_7 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_7 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n\n<div class=\"et_pb_testimonial_4 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\"><p>\"Marston's frankly had shed loads of ideas about improving the customer experience, both in pub and with the business as a whole but had no clue how to make any of them happen. Siegfrieds leadership helped us build some highly innovative, transformational and indeed inspired solutions to key issues, yet crucially without compromising that all important human element\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Mike McMinn<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">IT Director<\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">Marston's 1998-2018<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_8 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_8 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n\n<div class=\"et_pb_testimonial_5 et_pb_testimonial et_pb_testimonial_no_image et_pb_bg_layout_light et_animated et_pb_module et_flex_module\"><div class=\"et_pb_testimonial_inner\"><div class=\"et_pb_testimonial_description et_flex_module\"><div class=\"et_pb_testimonial_description_inner\"><div class=\"et_pb_testimonial_content\"><p>\"Siegfried Leiner's presentations and the exchange with him on the topic of Human-Centered AI have always been a valuable asset to me. I have always greatly appreciated his way of taking up the questions and thoughts of his counterparts and continuing the topic in discussions in a positive, constructive manner to highlight both the opportunities and the limits of AI. Such dialogue partners and consultants are rare to find!\"<\/p>\n<\/div><\/div><div class=\"et_pb_testimonial_author\">Maurizio Gasperi<\/div><div class=\"et_pb_testimonial_meta\"><span class=\"et_pb_testimonial_position\">Manager and Owner<\/span><span class=\"et_pb_testimonial_separator\">, <\/span><span class=\"et_pb_testimonial_company\">Managecon<\/span><\/div><\/div><\/div><\/div>\n\n<div class=\"et_pb_row_9 et_pb_row et-vb-row--no-module et_pb_row_nested et_flex_row\">\n<div class=\"et_pb_column_9 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_10 et_pb_row et-vb-row--no-module et_flex_row\">\n<div class=\"et_pb_column_10 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_flex_section et_animated\"><div class=\"et_pb_row_11 et_pb_row et-vb-row--no-module et_flex_row\"><div class=\"et_pb_column_11 et_pb_column et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><\/div><\/div><div class=\"et_pb_row_12 et_pb_row et_flex_row\"><div class=\"et_pb_column_12 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone et_flex_column_24_24_phoneWide\"><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_animated et_pb_module et_flex_module\" href=\"https:\/\/www.hai2-consulting.de\/terminanfrage\/\">Take advantage of a free initial consultation<\/a><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-877","page","type-page","status-publish","hentry"],"dsm_author":{"name":"Regina Schleyer","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/c27809496ba1ef18d4ee77f87f660b09b5a18b57bb98c420d948a16a7c0552c7?s=96&d=mm&r=g","archive_link":"https:\/\/www.hai2-consulting.de\/en\/author\/website-coach\/","biodata":""},"dsm_categories":[],"dsm_attachment_categories":[],"dsm_featured_image":null,"dsm_comment_count":0,"_links":{"self":[{"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/pages\/877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/comments?post=877"}],"version-history":[{"count":2,"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/pages\/877\/revisions"}],"predecessor-version":[{"id":880,"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/pages\/877\/revisions\/880"}],"wp:attachment":[{"href":"https:\/\/www.hai2-consulting.de\/en\/wp-json\/wp\/v2\/media?parent=877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}